PDF | On Jan 1, 2020, A.B. Krisnanto and others published Social Media Marketing and Marketing Performance on New SME: A Moderating Consumer Innovativeness |...
In case you hadn’t noticed, meal kits are no longer just a convenient dinner option—they’ve become a culinary revolution. With a global market projected to...
Let’s be honest—social media doesn’t sleep, and neither does the retail and e-commerce world. What once revolved around polished and perfectly curated feeds has shifted...
Social media is considered overrated as an effective business marketing tool by nearly two thirds of Printweek readers, according to new survey findings. 63% of...
Modern customers have significantly shifted how they make purchase decisions online. These consumers — especially Generation Z — increasingly use social media platforms over...
The social media marketing industry is fiercely competitive, but every once in a while, a platform breaks through the noise, not by following trends, but...
Summary Social media technology has evolved beyond posting content. It’s the linchpin to connecting with customers at scale, analyzing performance data, and accessing vital market...
Social media has emerged as a crucial engine for hospice marketing, allowing them to reach consumers directly rather than through a referral source. Unsurprisingly, the...
Financial Times “Daily active users of BeReal, last year’s social media app sensation, are down nearly 50 per cent from their high point, according to...